Microsoft Wk 2 Essay Example | Topics and Well Written Essays - 500 words

Microsoft Wk 2 - Essay ExampleThis was followed by IBM which reported sales revenues arriver $22.485 billion and Oracle in 3rd place at $20.958 billion ( avant-garde Kooten, 2011). Despite the dominance of Microsoft, ane strongly believes that competition within the software industry has been stiff, especially in the last decade, as attest by the increasing numbers of new and innovative software companies that enter and participate within this sector.From the teaching gathered and generated by Software Top100 and as reported by van Kooten and Verberne (2009), there has been extravagantest growth software companies that aimed to compete and even topple the leadership position nestled by Microsoft. From among the fastest development software companies noted, Google (headquartered in the USA) topped the list with a remarkable growth rate of 455% followed by Kaspersky (from Russia) at a growth rate of 177% and the third by Nintendo (of Japan) with a reported growth rate of 113% (1). The disconcert below would clearly support that competition within the software industry sector has reflected intense coerceThe lure for financial growth in terms of sales revenues, net profits and vast opportunities offered by the fast developments that technological applications and software development has reflected paved the way for the increased competition, as seen. Further, the report of van Kooten (2011) revealed that the number of entrants and also departures from this sector also prove that stiff competitive pressures either make or break the existence, sustainance and continued support for software companies. In addition, just like in other fast moving industries and sectors, especially within the technological development and applications industry, some industry players apply diverse incorporate strategies to fight for merchandise shares. Some large organizations decide to acquire other smaller companies to expand market share and improve